Learning Goal: I’m working on a writing case study and need guidance to help me learn.
TOBY JOHNSON CASE ANALYSIS
Instructions: Although I will not assign a number of words or paragraphs, your responses should be thorough and specific. You should consider multiple perspectives and evaluate strengths and weaknesses.
In your responses, please do not restate the facts of the case. Keep in mind that I am familiar with the case, and you need only to mention facts that are relevant to (and support) your analysis or recommendation as you need them. Rather, use the information in the case to illustrate your statements, to defend your arguments, or to make salient points.
You must avoid being descriptive; instead, you must be analytical. You are obliged to offer analysis and evidence to back up your conclusions. Do not rely on unsupported opinions, over-generalizations, and platitudes as a substitute for tight, logical argument backed up with facts and figures.
Please write in a formal manner suitable for scholarly work, rather than a letter to a friend.
Do not use any direct quotes or bullet points.
In general, your paper should be double-spaced, 12 point, Times New Roman font, 1-inch margins, with no grammar or spelling errors.
Format: State the question followed by your response.
1) What is employee engagement? Please give examples based on your experience. Why is employee engagement important? Do you believe people at your organization are engaged? Why or why not?
2) What are Toby Johnson’s character traits and what impact will they have on her ability to make changes at Williamsport?
3) Assume role of one of Williamsport’s “peer” managers. Why don’t they support Johnson? What is causing their resistance?
4) Has Toby Johnson made sustainable and systemic changes or have the changes come from sheer force of will? In other words, as has she built a culture or a cult?
5) Evaluate the positive aspects of Toby Johnson’s performance. Where can Toby Johnson do to improve?
6) Does Toby Johnson’s military experience translate well to the corporate world? Why or why not?
7) Compare and contrast Toby Johnson and Ron Johnson. What approaches do they take to leading employees? What do they see as the role of a leader?
